Business Essentials Bundle

Business Essentials Bundle

This bundle brings together two core books from the Essentials collection, focused on value, leverage, and ownership.

Hard Work Isn’t Enough reframes business away from effort and towards structure. It explains why output alone does not create durability, why value often leaks even when work increases, and why positioning and leverage matter more than intensity. It helps you see why some work compounds while other work exhausts.

Own What You Build continues that shift by focusing on capture and control. It shows how to turn effort into assets, how to design offers that hold value, and how to build something that does not rely on constant input to survive. Rather than chasing growth, it focuses on building stability and optionality.

Together, these books form the business layer of the system. They are not about hustle or scale for its own sake. They are about designing work that lasts, holds value, and creates freedom over time.

If you want your work to become something you actually own, this is the framework.

Includes:
– Hard Work Isn’t Enough
– Own What You Build

Save 25% when purchased as a bundle.